How ISPs Can Stay Ahead with Ofcom’s New Business Switching Rules

Business broadband switching platform

With consumer switching already showing success, nearly 1.5 million seamless switches since September 2024, the business-focused rollout is poised to replicate this momentum. For ISPs looking to enhance competitiveness, streamline service delivery, and meet rising customer expectations, now is the time to act.

What Ofcom’s Business Switching Rules Mean for ISPs

Ofcom’s business switching regulations build on the framework introduced for residential broadband, focusing on simplifying the switching experience for business customers, who typically face more complex contracts, infrastructure, and service demands. While not yet mandated, the new business switching system reflects a Gaining Provider Led (GPL) approach: the new provider takes full control of the switching process, reducing friction for customers.

Although business ISPs aren’t legally required to integrate, those who don’t risk being left behind as competitors deliver faster, simpler onboarding experiences that resonate with enterprise customers.

Benefits and Industry Impact of the TOTSCo Platform:

– Structured onboarding with a detailed user guide and technical support
– Faster integration timelines through clear documentation and testing paths
– Flexibility in connection methods, including direct integration or via Managed Access Providers (MAPs)
– Environment segregation between business and consumer platforms to ensure stability

Leading providers such as BT and VMO2 are already participating in testing, setting a clear industry direction that others are expected to follow.

Infrastructure Readiness is Key: The Role of CPE

As switching processes become faster and more standardised, customer premises equipment (CPE) must keep pace. Businesses expect minimal downtime, rapid activation, and high-performance connectivity from day one, especially when switching providers.

To meet these expectations, ISPs need CPE solutions that are flexible, high-performing, and easy to deploy across varying network technologies. Devices must support both legacy and fibre infrastructure, while offering advanced features like dual-band Wi-Fi, VoIP support, and mesh capabilities for seamless business connectivity.

Failing to deliver on these expectations not only delays service activation but also erodes customer confidence and increases support overheads.

How Euroroute Helps ISPs Lead the Way

Euroroute enables ISPs to fully capitalise on this evolving landscape through its no-touch deployment model and strategic partnerships with leading CPE vendors.

No-Touch Deployment
Devices arrive fully pre-configured to the ISP’s specifications, ready to plug in and go. This model dramatically reduces installation time and eliminates the need for on-site technical support, making it a perfect match for TOTSCo’s fast-switching model.

Diverse CPE Portfolio
Euroroute’s curated selection of CPE partners offers scalable solutions for any business customer segment:

FRITZ!: Trusted by professionals for reliability, security, and high-end features. Ideal for demanding business environments.

Kontron Iskratel Innbox: Universal gateways like the Innbox U92 support multiple WAN types (DSL, GPON, Ethernet, 3G/LTE), making them ideal for hybrid infrastructure environments.

Icotera: High-performance fibre CPE known for sleek design, customer-centric features, and exceptional wireless coverage—built to reduce churn and support long-term loyalty.

Cloud ACS Integration

With built-in support for remote management via Cloud ACS (powered by AVSystem), Euroroute’s CPE solutions allow ISPs to:

– Provision devices remotely
– Push firmware updates at scale
– Monitor and troubleshoot network issues without site visits

These features are essential for delivering business-grade reliability and meeting SLA expectations in the context of faster switching and tighter onboarding timelines.

Future-Readiness with Confidence

TOTSCo’s business switching launch is more than a regulatory development—it’s a chance for ISPs to redefine the onboarding experience and set a new standard for operational agility. Those who prepare now will not only stay compliant but also gain market share by offering a faster, more seamless switching experience.

At Euroroute, we provide the tools, partnerships, and expertise to help you succeed in this evolving environment. From pre-configured CPE to remote provisioning and cross-technology compatibility, our solutions are built to empower your team and your customers. Contact Euroroute today to discover how our no-touch deployment and CPE partnerships can help your ISP lead in the new era of business broadband.